Influencer
ESPN’s creator network is the collective that inspires the new voices in sports via up & coming sports influencers. ESPN faced a real problem that less & less were turning on their television to turn on sports channels, with more & more watching on their phones. To encourage younger audiences to keep their eyes on ESPN, they launched the creator network in 2022, and have continued every year since. 2024’s class featured the first all-woman lineup, one I was more than excited for.